Google & Bing Translator Post-Editing

We are all familiar with Google translate, and other online Machine Translation (MT) systems. To help you assess the role that MT could have in meeting your translation needs, we’ve put together a simple risk / benefit analysis:

Benefits of MT

  • Quick and efficient “gist” translation
  • Free / low price service
  • Easily accessed online
  • Simplifies the translation process
  • Suitable for non business-critical corporate internal communications
  • Suitable for instantaneous social and leisure translations

Risks of MT

  • Relies on a database of sentences and phrases enhanced by linguistic rules
  • Often only finds the closest translation available, increasing the risk of errors & omissions
  • No guarantee of accuracy or professional liability in the event of problems
  • Can dilute your brand and message through incorrect tone and style
  • Does not “understand” your industry
  • Has no access to the specialist words and terminology used in your industry
  • Stores your content on public cloud servers, potentially compromising data-protection and confidentiality

Our service
For non business-critical content, AST provides a post-editing service for machine-translated texts. For an agreed budget a professional translator in the required language(s) will work through the MT output correcting the most critical errors and improving readability.

Please bear in mind however that the risks listed above will always remain to a greater or lesser extent. For many translation projects professional translation will be the better option in terms of fitness-for-purpose and added value.

Get a Translation Quote

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